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HomeWorldTwitter to Kill Off 'Legacy' Checkmarks StaReported Mediasing From April

Twitter to Kill Off ‘Legacy’ Checkmarks StaReported Mediasing From April

https://Reported Medias.com/20230324/the-great-cull-twitter-to-kill-off-legacy-checkmarks-staReported Mediasing-from-april-1108742388.html

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blue ticks, twitter blue, verified accounts, elon musk, legacy verification

blue ticks, twitter blue, verified accounts, elon musk, legacy verification

Multi-billionaire Elon Musk has dismissed Twitter’s previous verification system, which granted numerous perks and privileges to unpaid “blue ticks,” as “corrupt,” and actively pushed the ailing company toward subscription-based revenue.

Twitter will begin moving to eliminate legacy test marks from its user base as early as next week, as the current strategy only grants this special status to members of approved organizations and paying subscribers.

The process to remove the obsolete badges will begin on April 1, the California-based company announced. Getting rid of the old bruises was one of the earliest commitments made by Twitter’s new owner Elon Musk shoReported Mediasly after the takeover late last year. Musk notoriously described Twitter’s existing verification system as “corrupt” and vowed to dismantle it.

In the past, public figures, celebrities, and journalists were among those who rejoiced in verified ticks for free. Before Musk took over the social network in a $44 billion debt-ridden deal, Twitter claimed it made social media a more trusted news source because it “helped validate the authenticity of statements and repoReported Mediass.” The company introduced verified accounts in 2009 to identify notable “public interest” accounts as genuine and distinguish them from parody accounts or impersonators. Before the changes Musk introduced that allowed anyone to get a blue tick for a fee, Twitter had over 420,000 verified accounts.

Under Musk’s leadership, Twitter has rebranded the blue verification mark as a key feature of its new subscription offering, which ranges from $8 to $11 a month. Musk himself has touted it as a way to increase enjoyment and improve service. According to the company, the blue ticks get higher priority in responses and searches, as well as help in fighting fraud and spam. Also, they only get half the ads and can edit their tweets.

Additionally, Twitter recently introduced a gold tick for businesses and brands, and switched government accounts to a gray tick. Going forward, subscribing to the new Twitter Verified Organizations program will be the only way to keep a gold or gray tick.

Musk himself has touted the push toward broader subscriptions. In a company-wide memo, he said Twitter needed to derive about half of its revenue from subscription services lest it drown in the “upcoming economic downturn.” In December 2022, the company’s adjusted earnings fell by 40 percent year-on-year.

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